i think this is a brilliant idea. i know that this year's FNO was spread out further than just Manhatten – even Orange County's own Fashion Island did a little FNO'ing – but for the rest of the ONLINE STORES that couldn't participate, here's their chance to give us deserving discounts. this thing is going to go v i r a l .
among the e-tailers already signed up for FNI include:
..and i'm sure more and more of our fave online stores will be signing up as the event approaches.
such a simple concept, but totally totally cool.